Let’s discover the differences between Gross Profit vs Gross Margin and formulas to calculate these 2 crucial metrics properly for your business!

LTV:CAC ratio is calculated by dividing the customer lifetime value by customer acquisition cost. It will tell whether you’re in the profit zone or not.

Learning about Shopify expense tracking is the key to success on this platform. Read more and avoid spending money on meaningless expenses.

Cost of Goods Sold includes all the direct costs of producing the goods sold by your brand. If you can reduce COGS, your Gross Profit will increase.

What is a good gross profit margin? How to calculate it? What are some practices to improve your gross margins? Read it here.

With more and more businesses selling similar products and services, it’s becoming increasingly challenging to…