A mobile app helps you grow more sales, reduce churn, etc. But how to build a mobile app without wasting too much time & money? Let’s explore!
Alexandre Le
I'm Alexandre Le - an expert with 5+ years of hands-on experience in the eCommerce industry. I want to use my expertise and personal perspectives to produce insightful blog posts that help online store owners to launch, run, and scale up their businesses successfully.
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Shopify
Return On Investment (ROI) – A Complete Guide For Beginners
by Alexandre Leby Alexandre Le 2,594 viewsLet’s discover all you need to know about Return on Investment (ROI) – a crucial metric for evaluating the efficiency & profitability of your investment.
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Paid advertising
Return On Ad Spend (ROAS) – Formula, Benchmarks & Tips
by Alexandre Leby Alexandre Le 1,757 viewsTracking Return On Ad Spend will give you a clear picture of your ad efficiency – whether you’re on the right track & investing in the right ad channel.
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Shopify
6 Tactics To Increase Your Ecommerce Profit Margins
by Alexandre Leby Alexandre Le 1,700 viewsThis article will show you what eCommerce profit margins are & 6 proven-effective tactics to improve your eCommerce profit margins!
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Shopify
Gross Profit Vs Gross Margin: Differences & Formulas To Calculate Them
by Alexandre Leby Alexandre Le 1,044 viewsLet’s discover the differences between Gross Profit vs Gross Margin and formulas to calculate these 2 crucial metrics properly for your business!
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Shopify
A 101 Guide To LTV:CAC Ratio – Formula, Benchmark & Tips
by Alexandre Leby Alexandre Le 2,415 viewsLTV:CAC ratio is calculated by dividing the customer lifetime value by customer acquisition cost. It will tell whether you’re in the profit zone or not.
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Shopify
What Is Cost Of Goods Sold & How To Calculate It?
by Alexandre Leby Alexandre Le 2,009 viewsCost of Goods Sold includes all the direct costs of producing the goods sold by your brand. If you can reduce COGS, your Gross Profit will increase.
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Upselling Tips
5 Brilliant Offer Types To Help You Sell Like Crazy
by Alexandre Leby Alexandre Le 1,344 viewsLet’s improve both your conversion rates & average order value with our 5 brilliant offer types (proven-effective!)
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Upselling Tips
07 Best Upselling Tips To Boost Your Average Order Value By 30%
by Alexandre Leby Alexandre Le 1,563 viewsIn this article, we’ll show you 07 battle-tested upselling tips so you could improve your average order value by up to 30%!
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eCommerce MarketingeCommerce
How To Use Instagram Swipe Up Properly (7 Best Practices)
by Alexandre Leby Alexandre Le 1,774 viewsInstagram Swipe Up could be your absolute life-saver to drive more quality traffic to your website and more importantly, boost more sales.