<h2>Rewards & Points</h2> Rewards & Points are part of any strong strategy because they are great at creating purchase intention. They work by offering in-store credit to be collected and redeemed for a variety of rewards. An awesome program like <a href="https://admin.growave.io/trackRedirectInstall?utm_source=partner&utm_medium=newsletter&utm_campaign=onecommerce">Growave</a> can bolster your conversion rates while also increasing your average order value. What makes rewards points so unique and rewarding is their ability to motivate reviews and unconventional actions outside your store like social media likes and follows. With Growave in particular you can keep track of each shopper's complete purchase history. This makes reward points a great way to exercise your marketing strategy making your plans a reality.