{"id":6257,"date":"2022-06-01T21:02:21","date_gmt":"2022-06-02T01:02:21","guid":{"rendered":"https:\/\/onecommerce.io\/blog\/?p=6257"},"modified":"2023-04-20T03:30:28","modified_gmt":"2023-04-20T07:30:28","slug":"linkedin-creator-mode","status":"publish","type":"post","link":"https:\/\/onecommerce.io\/blog\/2022\/06\/01\/linkedin-creator-mode\/","title":{"rendered":"How to switch LinkedIn Creator Mode on for Marketers"},"content":{"rendered":"

Don\u2019t know how to use <\/span><\/i>LinkedIn Creator Mode<\/i><\/b><\/a>? Wondering if you should use this mode to optimize your profile leads?<\/span><\/i><\/p>\n

You are in the right place.<\/span><\/i><\/p>\n

Although LinkedIn Creator Mode has been a great tool to be a thought-leader or to reach your potential clients, this mode is not for everyone. Moreover, to be a content creator on LinkedIn, you need a proper plan.<\/span><\/i><\/p>\n

What is LinkedIn Creator Mode<\/b><\/h2>\n

Step back more than 5 years of history, LinkedIn was just basically a meeting point for job hunters and recruiters.\u00a0<\/span><\/p>\n

Now, the truth is that LinkedIn has been strategically working towards becoming the dominant content creation platform for business owners. This is how creator mode becomes an important feature on LinkedIn.<\/span><\/p>\n

Creator mode is a profile setting on your dashboard that can help you grow your reach and influence on LinkedIn.\u00a0<\/span><\/p>\n

When you turn on this mode, you can get access to additional tools and features to build a community, gain followers and be closer to your ideal clients.\u00a0<\/span><\/p>\n

Why Use LinkedIn Creator Mode for LinkedIn Profiles?<\/b><\/h2>\n

According to LinkedIn, there has been a 50% increase in conversations in the last year because users are creating more content to share and build conversations around.<\/span><\/p>\n

Using creator mode provides many benefits and changes how your profile looks. For a Marketer, this mode is indeed <\/span>an useful<\/span> tool due to the following reasons:<\/span><\/p>\n

To changes your profile<\/b><\/h3>\n

When you turn creator mode on, your profile page will look a little different. Here\u2019s how:<\/span><\/p>\n

Follow button<\/strong><\/h4>\n

The Connect button on your profile will change to Follow. Users will now have the option to choose whether they want to connect with you \u2013 or simply follow you.\u00a0<\/span><\/p>\n

The Following option helps you grow your audience more easily. In the future, your potential connections may have an estimated 50% of profile views.<\/span><\/p>\n

\"You

You can find the connect button in \u201cMore\u201d<\/p><\/div>\n

Moreover, LinkedIn will display the number of followers for everyone to see. Your number of connections will be displayed next to your follower count. Therefore, influencers can illustrate that they have a large number of followers.\u00a0<\/span><\/p>\n

Another change is when someone requests connection, they will also follow you while they await your response. And even if you decline their invitation, they will still follow your posts until they officially unfollow you.<\/span><\/p>\n

Hashtags under your headline<\/strong><\/h4>\n

One of the optimization tools from creator mode is that it allows you to add up to five hashtags displaying under your headline.\u00a0<\/span><\/p>\n

This is a useful way to briefly introduce your core content and allow your profile to be discovered more easily.\u00a0\u00a0<\/span><\/p>\n

With this feature, you can select hashtags on your own or follow LinkedIn\u2019s suggestion. You can also edit these any time.\u00a0<\/span><\/p>\n

Creator features permission<\/strong><\/h4>\n

You can get access to creator tools such as creator analytics, LinkedIn Live and LinkedIn Newsletter if you meet the access criteria.\u00a0<\/span><\/p>\n

These tools help to provide aggregate analytics to estimate your content performance over time.<\/span><\/p>\n

Show Featured and Activity sections first<\/b><\/h3>\n

LinkedIn will reorder your profile and highlight your original content by moving Featured and Activity sections to be first.\u00a0<\/span><\/p>\n

The Activity section will show your recent content and no longer include likes, comments unless you click on See all activity.<\/span><\/p>\n

Additionally, you can add a link to drive traffic to your website, content, upcoming event, etc.<\/span><\/p>\n

How to Turn on LinkedIn Creator Mode<\/b><\/h2>\n

You can activate your LinkedIn Creator Mode anytime in your profile dashboard. Just a few steps and you may become the next content creator:<\/span><\/p>\n