{"id":18443,"date":"2023-08-13T14:05:47","date_gmt":"2023-08-13T18:05:47","guid":{"rendered":"https:\/\/onecommerce.io\/blog\/?p=18443"},"modified":"2023-08-28T13:49:54","modified_gmt":"2023-08-28T17:49:54","slug":"how-to-add-social-media-to-shopify","status":"publish","type":"post","link":"https:\/\/onecommerce.io\/blog\/2023\/08\/13\/how-to-add-social-media-to-shopify\/","title":{"rendered":"How To Add Social Media To Shopify In 2 Ways [2023]"},"content":{"rendered":"<p>Social media platforms can help you reach more customers, increase your brand awareness, and grow your sales. Not to mention, <strong><a href=\"https:\/\/writersblocklive.com\/blog\/social-commerce-statistics\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">87% of online shoppers<\/a> agree that social media helps them make e-commerce purchasing decisions!<\/strong><\/p>\n<p>But how do you integrate your social media accounts with your Shopify store?<\/p>\n<p>In this article, we will show you<strong> how to add social media to Shopify <\/strong>as comprehensively as possible. You will learn how to display your social media icons on your store and how to link them to your social media profiles.<\/p>\n<p>Let\u2019s get started!<\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #f5f5f5;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\"><strong>\ud83d\udca1 Recommended reading:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/onecommerce.io\/blog\/edit-shopify-theme\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">The Complete Guide To Edit Shopify Theme In Only 5 Mins\u00a0<\/a><\/li>\n<li><a href=\"https:\/\/onecommerce.io\/blog\/how-to-edit-checkout-page-in-shopify\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">A Simple Guide On How To Edit Checkout Page In Shopify<\/a><\/li>\n<li><a href=\"https:\/\/onecommerce.io\/blog\/edit-shopify-password-page\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">How to Edit Shopify Password Page: Easy Guideline for Newbies<\/a><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>The Importance Of Adding Social Media To Shopify<\/h2>\n<p>Social media has become more potent as a marketing weapon for online retailers in recent years. As a Shopify store owner, you don\u2019t want to miss the chance to learn how to add social media to Shopify.<\/p>\n<h3>1. Increase brand awareness<\/h3>\n<blockquote><p><span style=\"font-size: 14pt;\">Brand awareness refers to the level of your brand\u2019s reputation. The more people know about your business, the higher brand awareness it achieves.<\/span><\/p><\/blockquote>\n<p>This is exactly why you should consider learning how to add social media to Shopify.<\/p>\n<p>To bring attention to your Shopify store, approach your new potential customers by establishing a <strong>wider online presence on social platforms like Facebook, Instagram, and Twitter<\/strong>.<\/p>\n<p>For example, noteworthy features like <strong>Reels, TikTok, and YouTube Shorts<\/strong> have increased the chance of reaching more followers lately.<\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #f5f5f5;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">\ud83d\udca1Interestingly, in <a href=\"https:\/\/www.statista.com\/statistics\/1275110\/preferred-social-commerce-platforms-worldwide\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">a report by Statista in 2022<\/a>, the most popular social media platforms that online shoppers worldwide would be more likely to make a purchase are <strong>Facebook (33%)<\/strong>,<strong> Instagram (24%)<\/strong>, and<strong> Tiktok (8%).<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Make sure you have<strong> a comprehensive strategy<\/strong> to grow your social media channels in the short and long terms, including goals, objectives, key results, etc.<\/p>\n<h3>2. Generate leads<\/h3>\n<p>Social networking helps eCommerce enterprises generate leads in many ways. The most common strategies are <strong><a href=\"https:\/\/onecommerce.io\/blog\/content-ideas\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">content marketing<\/a> and online advertisements<\/strong>.<\/p>\n<p><strong>Creating and distributing captivating social media content<\/strong> is an excellent tactic to engage potential customers. Users who perceive your material as educational and helpful are likely to learn more about your products, make a purchase, and eventually, <a href=\"https:\/\/onecommerce.io\/blog\/how-to-increase-sales-on-shopify\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">increase your sales<\/a>!<\/p>\n<p><a href=\"https:\/\/go.onecommerce.io\/3XMff\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\"><img class=\"aligncenter wp-image-18314\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/shopify-free-trial-3-months-e1691461217224.png\" alt=\"\" width=\"500\" height=\"250\" title=\"\"><\/a><\/p>\n<p><a href=\"https:\/\/www.conductor.com\/academy\/winning-customers-educational-content\/\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">Conductor<\/a>, in a recent report, found out that<strong> consumers who read educational content from a brand before purchase were 131% more likely to buy from that brand immediately!<\/strong><\/p>\n<p>Businesses can also acquire contact information from interested users via <strong>lead-generation advertising.<\/strong> However, these ads demand a budget in exchange for more effective targeting of specific demographics and interests.<\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #f5f5f5;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\"><strong>\ud83d\udca1 For your further reading about advertising:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/onecommerce.io\/blog\/google-ads-for-dropshipping\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">5 Excellent Types of Google Ads for Dropshipping<\/a><\/li>\n<li><a href=\"https:\/\/onecommerce.io\/blog\/facebook-dropshipping-video-ads\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">A Helpful Guide On Your Facebook Dropshipping Video Ads<\/a><\/li>\n<li><a href=\"https:\/\/onecommerce.io\/blog\/how-to-set-up-google-ads-conversion-tracking-in-shopify\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">How to Set Up Google Ads Conversion Tracking in Shopify<\/a><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>3. Engage with customers<\/h3>\n<p>Social can come with broadcast features, but it is originally a place to form communities of like-minded people, where brands connect with customers more personally.<\/p>\n<p>If you\u2019re familiar with <a href=\"https:\/\/onecommerce.io\/blog\/social-proof-apps-for-shopify\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">social proof apps<\/a>, you might understand that they are built upon this wholesome aspect of social media:<strong> <span class=\"penci-highlighted-green\">Engagement<\/span><\/strong>.<\/p>\n<p><strong>A high level of engagement implies that you respond to your clients quickly and efficiently.<\/strong> This makes customers feel heard and cared for, improving brand advocacy and sales at the lowest possible cost.<\/p>\n<p>Plus, while monitoring your customers on social media, you will learn more insights about them. The more you understand your customers, the more ideas you&#8217;ll have for improving your products and services.<\/p>\n<h3>4. Drive traffic to the website<\/h3>\n<p>Some of the primary reasons people use social media, according to <a href=\"https:\/\/datareportal.com\/social-media-users\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">DataReportal<\/a>, are to find content, see what&#8217;s being talked about, and <strong>find inspiration for things to do and buy<\/strong>.<\/p>\n<p>And with over <strong>4.80 billion users worldwide<\/strong>, social is a gold mine for online businesses. This number alone indicates that social media will be a game-changer for your store&#8217;s web traffic, if implemented correctly.<\/p>\n<p>Now, learn how to add social media to Shopify, build robust traffic, and erase the fear of stagnant conversion rates!<\/p>\n<h2>Step-by-step Guide On How To Add Social Media To Shopify<\/h2>\n<p>Here comes our easy guide to help you learn how to add social media to a Shopify store, including the usual theme customization and the coding guide.<\/p>\n<h3>1. How to add social media to Shopify<\/h3>\n<p>Theme Editor has a simple feature that lets you add social media accounts easily and quickly. Here\u2019s how to do it manually:<\/p>\n<p><strong>Step 1.<\/strong> Go to your Shopify admin, navigate to <strong>Online Store<\/strong> &gt; <strong>Themes<\/strong> &gt; <strong>Customize<\/strong>.<\/p>\n<div id=\"attachment_18459\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18459\" class=\"wp-image-18459 size-full\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/access-theme-customize-to-add-social-media-to-shopify.png\" alt=\"The first step on how to add social media to Shopify is access the Customize button from the Themes tab\" width=\"1200\" height=\"558\" title=\"\"><p id=\"caption-attachment-18459\" class=\"wp-caption-text\">The first step on how to add social media to Shopify is access the Customize button from the Themes tab<\/p><\/div>\n<p><strong>Step 2.<\/strong> Click the <strong>Theme settings icon<\/strong>. Scroll down on the sidebar to find the<strong> Social Media<\/strong> option, then click on it.<\/p>\n<div id=\"attachment_18461\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18461\" class=\"wp-image-18461 size-full\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/Find-the-Social-Media-tab-on-the-left-sidebar-to-insert-social-URLs.png\" alt=\"The second step on how to add social media to Shopify is to Find the Social Media tab on the left sidebar\" width=\"1200\" height=\"558\" title=\"\"><p id=\"caption-attachment-18461\" class=\"wp-caption-text\">Find the Social Media tab on the left sidebar to insert social URLs<\/p><\/div>\n<p><strong>Step 3<\/strong>. <strong>Copy all your social media profile URLs and paste each into the correct field<\/strong>. This is how to add social media links to Shopify.<\/p>\n<div id=\"attachment_18460\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18460\" class=\"size-full wp-image-18460\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/fields-to-add-social-media-links-to-Shopify.png\" alt=\"Fields to add social media links to Shopify\" width=\"1200\" height=\"558\" title=\"\"><p id=\"caption-attachment-18460\" class=\"wp-caption-text\">Fields to add social media links to Shopify<\/p><\/div>\n<p><strong>Step 4<\/strong>. <strong>Check if the social icons are correctly displayed<\/strong> based on what social accounts you have added. Right above the footer is where they are by default.<\/p>\n<p><strong>Step 5.<\/strong> Finalize the process and click<strong>\u00a0Save.<\/strong><\/p>\n<p>That&#8217;s all the steps on how to add social media to Shopify! Pretty easy, isn&#8217;t it?<\/p>\n<h3>2. How to add social media icon to Shopify<\/h3>\n<p>As you learn how to add social media to Shopify, you might have seen only a few options in the Social Media tab. These are by default, such as Facebook, Instagram, Youtube, etc.<\/p>\n<p>If you&#8217;d like to add more social media icons to your store, apart from the defaults, follow the steps below.<\/p>\n<table style=\"width: 100%; border-collapse: collapse; background-color: #f5f5f5;\">\n<tbody>\n<tr>\n<td style=\"width: 100%;\">\u2757<strong>Heads up<\/strong><\/p>\n<p>The following guide is <strong>optional<\/strong>, depending on your preference and skill level in terms of coding knowledge. In case you need support, consider contacting a <a href=\"https:\/\/onecommerce.io\/blog\/shopify-experts\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Shopify Expert<\/a>.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>Step 1. Grab your SVG social icons<\/h4>\n<p>SVGs are lightweight and adaptive to any size screen while maintaining clarity. Plus, it&#8217;s easy to add SVG icons to a Shopify theme.<\/p>\n<p>Finding these social media icons is easy as well. Sites like <strong>Incons8<\/strong> and<strong> Font Awesome<\/strong> are the best sources for free icon packs and other visual assets you can use.<\/p>\n<p>For example, I want to add a <strong>WhatsApp logo<\/strong> to my store. Once I&#8217;ve found precisely the icon I want to use from one of the aforementioned sites, I&#8217;ll save an <strong>SVG file of the logo on my computer<\/strong> for use in the later steps.<\/p>\n<h4>Step 2. Edit and upload the SVG<\/h4>\n<p>This step might require a small piece of your coding know-how to work. We\u2019ll cut through the noise so you\u2019ll spot what\u2019s essential to follow.<\/p>\n<p>1. First, <strong>locate the SVG file on your compute<\/strong>r.<\/p>\n<p>2. Open the file in a text editor, such as <strong>Atom<\/strong> or <strong>Sublime<\/strong>.<\/p>\n<p>3. Look for the <span style=\"color: #003300;\"><strong><code>svg<\/code><\/strong><\/span> element in the file. This element contains the code for the image.<\/p>\n<p>4. Add or change the class attribute of the <strong><code>svg<\/code><\/strong> element. The class should match the naming convention of your existing icons. For example, if your existing icons have the class <strong><code>icon-facebook<\/code><\/strong>, then you would add the class <strong><code>icon-whatsapp<\/code><\/strong> to the <strong><code>svg<\/code><\/strong> element.<\/p>\n<p>5. Save the file as a <strong><code>.liquid<\/code><\/strong> file. Again, the file&#8217;s name should match the name of your existing icons. E.g., <strong><code>icon-whatsapp.liquid<\/code><\/strong><\/p>\n<p>6. Access Shopify\u2019s code editor by clicking on the &#8220;<strong>&#8230;<\/strong>&#8221; button next to <strong>Customize<\/strong> option.<\/p>\n<div id=\"attachment_18458\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18458\" class=\"size-full wp-image-18458\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/access-Shopify-code-editor-to-edit-and-upload-the-SVG.png\" alt=\"Access Shopify\u2019s code editor to edit and upload the SVG\" width=\"1200\" height=\"558\" title=\"\"><p id=\"caption-attachment-18458\" class=\"wp-caption-text\">Access Shopify\u2019s code editor to edit and upload the SVG<\/p><\/div>\n<p>7. Add the <strong><code>.liquid<\/code><\/strong> file to your theme&#8217;s <strong><code>\/snippets<\/code><\/strong> directory. You can do this by adding it to the theme&#8217;s <strong><code>\/snippets<\/code><\/strong> directory using the Shopify code editor.<\/p>\n<div id=\"attachment_18463\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18463\" class=\"size-full wp-image-18463\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/search-for-the-Snippets-folder-and-start-adding-a-new-snippet.png\" alt=\"Search for the Snippets folder and start adding a new snippet\" width=\"1200\" height=\"519\" title=\"\"><p id=\"caption-attachment-18463\" class=\"wp-caption-text\">Search for the Snippets folder and start adding a new snippet<\/p><\/div>\n<h4>Step 3. Create a theme setting<\/h4>\n<p>In this step, you&#8217;ll create a theme setting that allows you to add social media links to the online store editor. <strong>Simply put, you&#8217;re coding a new field to put the URL of a new social media.<\/strong><\/p>\n<p>We&#8217;ll show you how to edit the <strong><code>settings_schema.json<\/code><\/strong> config file directly. This file controls all the configuration elements of the theme editor&#8217;s menu, including social media links.<\/p>\n<p>1. Find the <strong><code>settings_schema.json<\/code><\/strong> file in the Config folder.<\/p>\n<div id=\"attachment_18462\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18462\" class=\"size-full wp-image-18462\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/Finding-the-settings-schema-json-file-in-the-Config-folder.png\" alt=\"Finding the settings schema json file in the Config folder\" width=\"1200\" height=\"628\" title=\"\"><p id=\"caption-attachment-18462\" class=\"wp-caption-text\">Finding the settings schema json file in the Config folder<\/p><\/div>\n<p>The easiest way to add a new setting for the newly added icons is to <strong>replicate an existing social link setting<\/strong>.<\/p>\n<p>2. On the <strong><code>settings_schema.json<\/code><\/strong> file, find the area for the social media link setting. For instance, it should look like this for <strong>Facebook<\/strong>:<\/p>\n<pre>{\r\n\"type\": \"text\",\r\n\"id\": \"social_facebook_link\",\r\n\"label\": \"Facebook\",\r\n\"info\": \"https:\\\/\\\/facebook.com\\\/shopify\"\r\n},<\/pre>\n<p>3. To add a new setting, you can<strong> copy one of these existing settings and place it in the desired location<\/strong>.<\/p>\n<p>For example, I want to add a <strong>WhatsApp box above the Facebook box<\/strong>, so I will <strong>copy the Facebook code, configure it to Whatsapp, and paste it right above Facebook<\/strong>.<\/p>\n<p>Don\u2019t forget to edit the <strong>social media name and info<\/strong> in these codes to match your newly added social media icon. Once it\u2019s done, the code lines should look like this:<\/p>\n<pre>{\r\n\u00a0 \"type\": \"text\",\r\n  \"id\": \"social_<span class=\"penci-highlighted-green\">whatsapp<\/span>_link\",\r\n  \"label\": \"<span class=\"penci-highlighted-green\">WhatsApp<\/span>\",\r\n  \"info\": \"<span class=\"penci-highlighted-green\">https:\/\/wa.me\/&lt;number&gt;<\/span>\"\r\n},<\/pre>\n<p>4. Now you\u2019ve just created the setting for a new social media option where you can add its link in the theme editor. Your newly imported setting tells the Shopify theme to present something like this:<\/p>\n<div id=\"attachment_18457\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-18457\" class=\"size-full wp-image-18457\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/A-new-social-URL-box-appears-after-adding-social-media-setting-code.png\" alt=\"A new social URL box appears after you create a theme setting\" width=\"1200\" height=\"592\" title=\"\"><p id=\"caption-attachment-18457\" class=\"wp-caption-text\">A new social URL box appears after you create a theme setting<\/p><\/div>\n<p>However, more than this step is needed to program the theme to display the social icon at your storefront. To make it happen, you must add some markup to the footer.<\/p>\n<h4>Step 4. Add markup to the <code>footer.liquid<\/code><\/h4>\n<p>Likewise, you\u2019ll edit the codes in the <code>footer.liquid<\/code> section to exhibit the social icons by copy-and-paste.<\/p>\n<p><strong> These icons then come with URLs that you\u2019ve added earlier<\/strong>. When someone clicks on one of them, it will direct them to the social platform of your brand.<\/p>\n<h2><a href=\"https:\/\/getstartedtiktok.pxf.io\/ZQKv1W\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\"><img class=\"aligncenter wp-image-18308 size-full\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/728x90.png\" alt=\"\" width=\"728\" height=\"90\" title=\"\"><\/a><\/h2>\n<p>1. First, in the code editor, search for the <strong><code>footer.liquid<\/code><\/strong> file, which is located in the Sections folder. Locate the markup for the existing social icons. For example, the markup for a Facebook icon contains the code lines below:<\/p>\n<pre>{%- if settings.social_facebook_link != blank -%}\r\n\r\n\u00a0\u00a0&lt;li&gt;\r\n\r\n\u00a0\u00a0\u00a0\u00a0&lt;a class=\"social-icons__link\" href=\"{{ settings.social_facebook_link | escape }}\" aria-describedby=\"a11y-external-message\"&gt;\r\n\r\n\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0{%- render 'icon-facebook' -%}\r\n\r\n\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0&lt;span class=\"icon__fallback-text\"&gt;Facebook&lt;\/span&gt;\r\n\r\n\u00a0\u00a0\u00a0\u00a0&lt;\/a&gt;\r\n\r\n\u00a0\u00a0&lt;\/li&gt;\r\n\r\n{%- endif -%}<\/pre>\n<p>2. Simply <strong>copy the codes above and paste them into the correspondent position<\/strong>.<\/p>\n<p>For example, in the previous step, I added WhatsApp above Facebook. Thus, in this <code><strong>footer.liquid<\/strong><\/code> file, the markup for the WhatsApp icon must be placed above the Facebook icon relatively.<\/p>\n<p>Take WhatsApp as an example again. Once you\u2019ve made a markup version for the new social icon, this is how it looks:<\/p>\n<pre>{%- if settings.social_<span class=\"penci-highlighted-green\">whatsapp<\/span>_link != blank -%}\r\n\r\n\u00a0\u00a0&lt;li&gt;\r\n\r\n \u00a0\u00a0\u00a0&lt;a class=\"social-icons__link\" href=\"{{ settings.social_<span class=\"penci-highlighted-green\">whatsapp<\/span>_link | escape }}\" aria-describedby=\"a11y-external-message\"&gt;\r\n\r\n \u00a0\u00a0\u00a0\u00a0\u00a0{%- render 'icon-<span class=\"penci-highlighted-green\">whatsapp<\/span>' -%}\r\n\r\n \u00a0\u00a0\u00a0\u00a0\u00a0&lt;span class=\"icon__fallback-text\"&gt;<span class=\"penci-highlighted-green\">Whatsapp<\/span>&lt;\/span&gt;\r\n\r\n\u00a0\u00a0\u00a0\u00a0&lt;\/a&gt;\r\n\r\n\u00a0\u00a0&lt;\/li&gt;\r\n\r\n{%- endif -%}<\/pre>\n<p>Nicely done! You\u2019ve successfully added a new social media icon to your Shopify store.<\/p>\n<p>&nbsp;<\/p>\n<h2>Final Words<\/h2>\n<p>As an online retailer, you want to maximize the sales-winning opportunities for your store. Knowing <strong>how to add social media to Shopify<\/strong> is among the key tasks to achieve them.<\/p>\n<p>Thanks to the social icons displayed right above the footer of your website, your customers know there is more than a place to keep in touch, get updated, share feedback, and help boost your brand name to another level.<\/p>\n<p>If you like our guide and want to learn more, stay tuned on<a href=\"https:\/\/onecommerce.io\/blog\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\"> OneCommerce Blog<\/a> for more tips and tricks to supercharge your Shopify business!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social media platforms can help you reach more customers, increase your brand awareness, and grow&hellip;<\/p>\n","protected":false},"author":4,"featured_media":18538,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[847,184,3],"tags":[793,93,653],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts\/18443"}],"collection":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/comments?post=18443"}],"version-history":[{"count":17,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts\/18443\/revisions"}],"predecessor-version":[{"id":18558,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts\/18443\/revisions\/18558"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/media\/18538"}],"wp:attachment":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/media?parent=18443"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/categories?post=18443"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/tags?post=18443"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}