{"id":12223,"date":"2023-09-14T12:00:18","date_gmt":"2023-09-14T16:00:18","guid":{"rendered":"https:\/\/onecommerce.io\/blog\/?p=12223"},"modified":"2023-09-15T03:46:05","modified_gmt":"2023-09-15T07:46:05","slug":"bfcm-ads","status":"publish","type":"post","link":"https:\/\/onecommerce.io\/blog\/2023\/09\/14\/bfcm-ads\/","title":{"rendered":"10 Best BFCM Ads Campaign Strategies to Promote Your Store"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Whether you are running an online or offline business, you will probably know about one of the biggest holidays for sellers and buyers, which is <\/span><b>BFCM<\/b><span style=\"font-weight: 400;\"> (<\/span><b>Black Friday\/Cyber Monday<\/b><span style=\"font-weight: 400;\">).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to <strong>Shopify,<\/strong> total global sales on the Black Friday\/Cyber Monday holidays of 2022 was<strong> $7.5 billion<\/strong>, an increase of <strong>19%<\/strong> when compared to the year 2021. (<a href=\"https:\/\/news.shopify.com\/shopify-merchants-set-new-black-friday-cyber-monday-record-with-75-billion-in-sales-opbhwl\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">Source<\/a>)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, when the holiday comes back as a miracle to help your products reach more customers and boost sales for your <a href=\"https:\/\/www.shopify.com\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Shopify store<\/a>, you may want better preparation for the <\/span><a href=\"https:\/\/onecommerce.io\/blog\/bfcm-ads\/#BFCM-ads\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\"><b>BFCM ads<\/b><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this blog, we will show you some amazing strategies for BFCM ads to promote your online store!<\/span><\/p>\n<h2><b>The Best Strategies for Your BFCM Ads Campaign<\/b><\/h2>\n<p>As we all know,<strong> BFCM is the biggest holiday season that goes all the way from the end of October to the end of November.<\/strong> And you can even extend this shopping season to Christmas if you are doing well with your marketing campaign, letting everyone know about your business. Therefore, you will want the top strategies to run your <strong>BFCM ads<\/strong> campaign effectively.<\/p>\n<p>Here are the strategies that you can utilize to promote your online store to the very last day of 2023, and even the first days of 2024!<\/p>\n<h3><b>1. Launch a campaign for BFCM email marketing<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Email marketing should never be overlooked among your BFCM strategies.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, it\u2019s the perfect tool for you to reach the audiences that are most willing to take your BFCM deals \u2014 those who have bought from you or have the intention to buy from you. So obviously, it\u2019s a must you get it right.\u00a0<\/span><\/p>\n<div id=\"attachment_19972\" style=\"width: 510px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-19972\" class=\"wp-image-19972\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2022\/10\/email-early.webp\" alt=\"email-early\" width=\"500\" height=\"632\" title=\"\"><p id=\"caption-attachment-19972\" class=\"wp-caption-text\">Sending early access emails is a great idea to capture your prospects\u2019 attention<\/p><\/div>\n<p><span style=\"font-weight: 400;\">To optimize your conversion from email, you should divide your <a href=\"https:\/\/onecommerce.io\/blog\/bfcm-email-marketing-ideas\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">BFCM email marketing strategies<\/a> into different phases:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0<\/span><b>Pre-BFCM campaign<\/b><span style=\"font-weight: 400;\">: You would inform your customers about the upcoming sales. In addition, you may also send emails containing a countdown to BFCM ads.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>During the BFCM ads<\/b><span style=\"font-weight: 400;\">: You can give a special offer to a customer who made a purchase on your website.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Furthermore, you can send reminders for abandoned carts and motivate shoppers to finish their purchases. Employing timed countdowns or scarcity can encourage sales as well.<\/span><\/p>\n<p style=\"text-align: left;\"><em>This also belongs to the <a href=\"https:\/\/onecommerce.io\/blog\/bfcm-checklist\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\"><strong>BFCM Checklist<\/strong><\/a> for what you need to prepare for this holiday season. Check it out!<\/em><\/p>\n<h2><strong><a href=\"https:\/\/go.onecommerce.io\/3XMff\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\"><img class=\"aligncenter wp-image-18314\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/shopify-free-trial-3-months-e1691461217224.png\" alt=\"shopify free trial\" width=\"500\" height=\"250\" title=\"\"><\/a><\/strong><\/h2>\n<h3>2. Take advantage of social media and pixels<\/h3>\n<p>If you tend to run your <strong>BFCM ads<\/strong> campaign on multiple social media platforms, which you should, you will want to run effective ads and follow your visitors&#8217; activities.<\/p>\n<p><strong>Social media is undeniably one of the greatest marketing channels for this BFCM season. <\/strong>With customers browsing on Facebook, TikTok, and Google for hours<strong>,<\/strong> you will definitely want your products to catch their attention and encourage them to your online store.<\/p>\n<p>And there are pixels to help you keep track of a visitor&#8217;s journey from clicking your ads on social media to the moment they complete a purchase.<\/p>\n<p>With pixels, you can have all the data you need to improve your store&#8217;s shopping experience and try to convert more sales. However, it also means that you will have to manage <strong>EVERY<\/strong> pixel from <strong>all platforms<\/strong> that you are running ads on.<\/p>\n<h3><b>3. Rescue abandoned carts<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">As mentioned above, you can find ways to rescue the uncompleted shopping carts on your website during the<\/span> <strong>BFCM ads<\/strong> <span style=\"font-weight: 400;\">campaign.<\/span><\/p>\n<blockquote><p><span style=\"font-size: 14pt;\">Cart abandonment<span style=\"font-weight: 400;\"> is the circumstance when a potential consumer adds products to their cart but doesn&#8217;t finish their purchase due to a lack of incentives or expensive delivery.<\/span><\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Hence, you can solve this issue by using<\/span> <b>BFCM ads<\/b><span style=\"font-weight: 400;\">. These advertisements frequently include <\/span><b>special discounts<\/b><span style=\"font-weight: 400;\">, <\/span><b>free shipping<\/b><span style=\"font-weight: 400;\">, and<\/span><b> other incentives<\/b><span style=\"font-weight: 400;\"> to motivate potential customers to complete their orders.<\/span><\/p>\n<p><img class=\"size-full wp-image-19997 aligncenter\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/09\/reduce-abandoned-cart-with-incentives.webp\" alt=\"reduce abandoned cart with incentives\" width=\"1200\" height=\"716\" title=\"\"><\/p>\n<p><span style=\"font-weight: 400;\">Otherwise, you can send your clients<\/span><b> a creative abandoned cart email template <\/b><span style=\"font-weight: 400;\">with <\/span><b>an eye-catching subject line<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, <strong>add<\/strong><\/span><b> an impressive CTA <\/b><span style=\"font-weight: 400;\">to your BFCM campaigns to encourage them to take action.<\/span><\/p>\n<h3><b>4. Offer free gifts and special vouchers<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Giving loyal clients<\/span><b> special vouchers<\/b><span style=\"font-weight: 400;\"> or<\/span><b> free presents<\/b><span style=\"font-weight: 400;\"> with orders is crucial during <\/span><strong>BFCM ads<\/strong> <span style=\"font-weight: 400;\">campaigns. The purpose is to make your consumers feel a little bit special as loyal members of your brand because they have transacted with you several times. Thus, it will encourage them to visit your website again.<\/span><\/p>\n<p><img class=\"size-full wp-image-19998 aligncenter\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/09\/Offer-free-gifts-and-special-vouchers.webp\" alt=\"Offer free gifts and special vouchers\" width=\"1200\" height=\"313\" title=\"\"><\/p>\n<p><span style=\"font-weight: 400;\">However, how the vouchers are made during the <\/span><strong>BFCM ads<\/strong> <span style=\"font-weight: 400;\">campaign is also an important factor.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Particularly, gift cards should be created with <\/span><b>a Black Friday <\/b>or<b> Cyber Monday theme<\/b><span style=\"font-weight: 400;\"> to make them more seasonal. Additionally, the use of <\/span>electronic gift cards<span style=\"font-weight: 400;\"> is growing in popularity as it gives people greater convenience when shopping online.<\/span><\/p>\n<h3><b>5. Take advantage of the scarcity<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">In general, your clients prefer to compare your costs with those of your rivals during BFCM and look for better deals on other e-commerce sites. Therefore, reminding your customers that the special deals from your store won&#8217;t last long is an effective way to urge them to buy.<\/span><\/p>\n<div id=\"attachment_20000\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-20000\" class=\"wp-image-20000 size-full\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/09\/countdown-timers-bfcm-ads.webp\" alt=\"countdown timers bfcm ads\" width=\"1200\" height=\"590\" title=\"\"><p id=\"caption-attachment-20000\" class=\"wp-caption-text\">Credit: <a href=\"https:\/\/us.shein.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">Shein<\/a><\/p><\/div>\n<p><span style=\"font-weight: 400;\">The tip here is that you can use <\/span><b>countdown timers <\/b><span style=\"font-weight: 400;\">on your homepage and product pages. Hence, your customers will know that this offer with the best price will not be accessible at other times of the day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, you can state that a particular product has a limited quantity to encourage clients&#8217; desire to purchase things.<\/span><\/p>\n<h3><b>6. Create a bundle of the products you want to promote<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">One of the best methods to increase customer value and your store&#8217;s average order value is to <\/span><b>bundle products<\/b><span style=\"font-weight: 400;\">. Especially in the<\/span> <strong>BFCM ads<\/strong><span style=\"font-weight: 400;\"> campaign, these bundles become more enticing than ever.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In particular, you can begin this strategy with a mystery package. It may contain <\/span><b>some of your best-selling products<\/b><span style=\"font-weight: 400;\"> and <\/span><b>a significant discount<\/b><span style=\"font-weight: 400;\"> for customers who are willing to buy a large number of items at once.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To be more intriguing, you can put some of the items in the bundle in the \u201c<\/span><b>mystery box<\/b><span style=\"font-weight: 400;\">,\u201d and you will unveil them day by day during <\/span><b>BFCM ads<\/b><span style=\"font-weight: 400;\"> campaigns. As a result, your customers may be curious about <\/span><b>today\u2019s offers<\/b><span style=\"font-weight: 400;\">, and you can <\/span><b>retain more traffic to your website<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>7. Build a referral program<\/b><\/h3>\n<p>A referral program<span style=\"font-weight: 400;\"> is a <\/span><b>fantastic<\/b><span style=\"font-weight: 400;\">,<\/span><b> affordable<\/b><span style=\"font-weight: 400;\">, and<\/span><b> efficient word-of-mouth<\/b><span style=\"font-weight: 400;\"> method for growing your clientele. It helps you retain existing clients in addition to bringing in new ones to your business.\u00a0<\/span><\/p>\n<div id=\"attachment_20002\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-20002\" class=\"size-full wp-image-20002\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/09\/referral-program.webp\" alt=\"referral program\" width=\"1200\" height=\"519\" title=\"\"><p id=\"caption-attachment-20002\" class=\"wp-caption-text\">Credit: <a href=\"https:\/\/us.shein.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">Shein<\/a><\/p><\/div>\n<p><span style=\"font-weight: 400;\">For the best results, you should run a short-term referral campaign for<\/span><b> BFCM ads<\/b><span style=\"font-weight: 400;\"> in which both the referrer and the referee can get <\/span><b>interesting rewards<\/b><span style=\"font-weight: 400;\">, like a special offer for the next order. It can be promoted via<\/span><b> email campaigns<\/b><span style=\"font-weight: 400;\"> or <\/span><b>social media<\/b><span style=\"font-weight: 400;\">, which has a high speed of sharing news and information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, you can create a special website just for referrals. Then, your target audience will receive <\/span><b>an exclusive referral link<\/b><span style=\"font-weight: 400;\"> directed to this website.<\/span><\/p>\n<p><a href=\"https:\/\/getstartedtiktok.pxf.io\/ZQKv1W\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\"><img class=\"aligncenter wp-image-18310\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2023\/08\/300x250-copy.png\" alt=\"\" width=\"331\" height=\"276\" title=\"\"><\/a><\/p>\n<h3><b>8. Optimize your website for mobile<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">According to <\/span><a href=\"https:\/\/www.outerboxdesign.com\/web-design-articles\/mobile-ecommerce-statistics\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">mobile eCommerce statistics in 2022<\/a><span style=\"font-weight: 400;\">,<\/span><b> 79% of smartphone owners<\/b><span style=\"font-weight: 400;\"> have used their mobiles to make online transactions. It\u2019s more convenient, and they can purchase a product whenever they want.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, online retailers must improve their website&#8217;s mobile friendliness due to the rising demand for mobile online shopping.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are some ways to improve your store\u2019s mobile-friendly features.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Utilize the <\/span><b>Google Mobile-Friendly Test<\/b><span style=\"font-weight: 400;\"> to examine your mobile-rich results.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Customize <\/span><b>pop-ups<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Choose <\/span><b>responsive<\/b><span style=\"font-weight: 400;\"> themes and plugins.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Select a <\/span><b>trustworthy<\/b><span style=\"font-weight: 400;\"> web hosting company.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Speed up your website. Here we recommend you use <\/span><a href=\"https:\/\/shopify.pxf.io\/rQJRAR\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\"><strong>Swift<\/strong><\/a><span style=\"font-weight: 400;\"> by <\/span>OneCommerc<b>e<\/b><span style=\"font-weight: 400;\">. With this app, you can optimize your Shopify site speed at a reasonable cost and improve users\u2019 experience on<\/span><b> both PC <\/b>and<b> mobile versions<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<p><strong><div class=\"wrap-block\" style=\"background-image: url('https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2022\/10\/color.png');background-repeat: no-repeat;background-size: cover;background-position: center;padding: 20px;\"><table style=\"height: 238px; width: 100%; border-collapse: collapse;\" cellpadding=\"30\">\r\n<tbody>\r\n<tr style=\"height: 294px;\">\r\n<td style=\"width: 54.3749%; height: 242px;\"><img class=\"alignnone size-full wp-image-12650\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2022\/10\/Swift-new-1.png\" alt=\"\" width=\"466\" height=\"352\" title=\"\"><\/td>\r\n<td style=\"width: 50%; height: 242px;\">\r\n<p class=\"h2\" style=\"text-align: left;\"><strong><span style=\"color: #36ca98;\">Ready your website on mobile for BFCM<\/span><\/strong><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #ffffff;\">Leverage your online store for the biggest shopping spree of the year!<\/span><\/p>\r\n<a href=\"https:\/\/shopify.pxf.io\/5g1KXL\" class=\"pencisc-button pencisc-button__62876057\" target=\"_blank\" rel=\"noopener\"><strong>Speed it up<\/strong><\/a><style>a.pencisc-button.pencisc-button__62876057:hover{ background-color:#FFFFFF !important;border-color:#FFFFFF !important;color:#36CA98 !important;}<\/style><\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table><\/div><style data-type=\"vc_shortcodes-custom-css\"><\/style><\/strong><\/p>\n<h3><b>9. Improve your website navigation<\/b><\/h3>\n<p><b>A website&#8217;s navigation<\/b><span style=\"font-weight: 400;\"> is made up of many user interface elements that make it easier to find specific features and content. Therefore, it\u2019s significantly important for your<\/span><b> BFCM ads<\/b><span style=\"font-weight: 400;\"> as users can quickly understand and access any promos or deals available on your website.\u00a0<\/span><\/p>\n<div id=\"attachment_12225\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-12225\" class=\"wp-image-12225 size-full\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2022\/10\/Improve-your-website-navigation.jpg\" alt=\"A good website navigation helps users quickly access and understand available promos and deals.\" width=\"1200\" height=\"800\" title=\"\"><p id=\"caption-attachment-12225\" class=\"wp-caption-text\">A good website navigation helps users quickly access and understand available promos and deals<\/p><\/div>\n<p><span style=\"font-weight: 400;\">Moreover, great website navigation can support you in finding products in a logical order.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For better website navigation before running your <\/span><b>BFCM ads<\/b><span style=\"font-weight: 400;\">, you should:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Put categorization and subcategories in order.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">List a product or subcategory under many parent categories.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Use <\/span><b>mega menus<\/b><span style=\"font-weight: 400;\"> for your large-scale inventories.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Only add the most crucial links and data-based information to the header.<\/span><\/li>\n<\/ul>\n<h3><b>10. Design a Black Friday homepage<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">You should include a <\/span><b>Black Friday homepage<\/b><span style=\"font-weight: 400;\"> in your overall <\/span><b>BFCM ads<\/b><span style=\"font-weight: 400;\">. It will show that you\u2019ve carefully planned marketing strategies and are ready to succeed in new BFCM promotion campaigns.<\/span><\/p>\n<div id=\"attachment_12226\" style=\"width: 1210px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-12226\" class=\"wp-image-12226 size-full\" src=\"https:\/\/onecommerce.io\/blog\/wp-content\/uploads\/2022\/10\/Design-a-Black-Friday-homepage.jpg\" alt=\"You should design an exclusive Black Friday homepage in your overall BFCM ads.\" width=\"1200\" height=\"813\" title=\"\"><p id=\"caption-attachment-12226\" class=\"wp-caption-text\">You should design an exclusive Black Friday homepage in your overall BFCM ads<\/p><\/div>\n<p><span style=\"font-weight: 400;\">Moreover, you will need to redesign your website for <\/span><b>Black Friday\/Cyber Monday<\/b><span style=\"font-weight: 400;\"> so that customers can know exactly what you will be offering them.<\/span><\/p>\n<h2><b>Final Thoughts<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">All in all, there are several ways you can use to promote your products in all of the <\/span><b>BFCM ads<\/b><span style=\"font-weight: 400;\">. You should depend on your company\u2019s characteristics and requirements to pick some suitable ones to boost sales and increase customer loyalty.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With these interesting strategies, we hope that you can successfully run your ad campaign for BFCM and increase sales during this holiday season.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When this holiday comes back, you may want to have some amazing BFCM ads campaigns to reach more customers and boost sales.<\/p>\n","protected":false},"author":4,"featured_media":20018,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[45,70,842],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts\/12223"}],"collection":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/comments?post=12223"}],"version-history":[{"count":20,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts\/12223\/revisions"}],"predecessor-version":[{"id":20024,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/posts\/12223\/revisions\/20024"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/media\/20018"}],"wp:attachment":[{"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/media?parent=12223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/categories?post=12223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onecommerce.io\/blog\/wp-json\/wp\/v2\/tags?post=12223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}