{"id":11118,"date":"2022-09-12T04:31:25","date_gmt":"2022-09-12T08:31:25","guid":{"rendered":"https:\/\/onecommerce.io\/blog\/?p=11118"},"modified":"2022-10-14T04:53:11","modified_gmt":"2022-10-14T08:53:11","slug":"instagram-geotag","status":"publish","type":"post","link":"https:\/\/onecommerce.io\/blog\/2022\/09\/12\/instagram-geotag\/","title":{"rendered":"How to Use Instagram Geotag to Boost Engagement with Local Followers"},"content":{"rendered":"

Over the past decade, Instagram has constantly updated itself with loads of new features. Nevertheless, when it comes to increasing engagement with local communities, Instagram Geotag<\/strong><\/a> may have been overlooked by many businesses.<\/span><\/i><\/p>\n

Hence, we’ll walk you through all the bits and pieces you need to know about this old but gold feature!<\/span><\/i><\/p>\n

Instagram Geotag: What is it?<\/b><\/h2>\n

An Instagram geotag is a geographic location tagged in an Instagram post or an Instagram story. Here comes a sneak peek of this feature:<\/span><\/p>\n

\"When

When we search a geotag on Instagram, we can see the posts of other Instagrammers using the same tag<\/em><\/p><\/div>\n

Adding a geotag to a post allows the tagged post to live in the tagged location<\/strong>. When other Instagram users search for the same geotag or click on the tag in another photo, your post can possibly be seen. <\/span>That’s why Instagram posts with a geotag get <\/span>79% more engagement <\/b>than those without any.<\/span><\/p>\n

Not to mention that if you own a physical store, adding your location and tagging it in your posts can help local followers find their way to your brick-and-mortar store much more easily!<\/span><\/p>\n

How to create an Instagram Geotag for your business?<\/b><\/h2>\n

Since Facebook and Instagram are seamlessly integrated, the geotags from Facebook are synced to Instagram. Here are a few steps to create a geotag via Facebook:<\/span><\/p>\n