Shopify is a great e-commerce platform for anyone looking to sell physical products online. One of the reasons why Shopify remains the top e-commerce platform is because of its ability to continually adapt and release new features. This helps keep the platform fresh and appealing to users who might have otherwise stuck with old product pages and API revisions.
When it comes to selling products online (or on Shopify specifically), one of the most effective ways to increase sales is through learning how to add reviews on Shopify. Consumers want to see proof that other people have bought and enjoyed the products for sale before making their own purchase decision.
Although Shopify does not come with built-in product review capabilities, it’s still very easy to add them using third-party apps.
In this blog post, we’ll talk about how to import reviews to the Shopify store with Ali Reviews in just 10 minutes or less!
Why do you need to know how to add reviews on Shopify?
A picture is worth a thousand words. Visual reviews are worth even more.
Well, you may have heard about the importance of product reviews in eCommerce. But is it that important, like people say?
According to a recent report from Qualtrics, 93% of customers read online reviews before buying a product.
Your potential customers spend just a few seconds on your website before deciding to buy or leave. They first see the product review section, meaning you need to work harder for those 5-star ratings and thoughtful comments.
Moreover, the eCommerce industry is overgrowing, and consumers are getting smarter by the day. They now know exactly where to find quality products online. So, if your product doesn’t stand out from the rest, you can run the risk of losing customers.
This is why you need to learn how to add reviews on Shopify. By doing this, you can drive more sales and increase conversion rates to your store.
Overall, no matter what type of online business you’re running, product reviews are crucial. This is also one of the key factors in taking your eCommerce business to the next level and achieving success.
Why It Matters To Learn How To Add Reviews on Shopify
Increase conversions
Did you know that shoppers are 52.2% more likely to convert to a product page having 1-10 reviews, as opposed to those who visit pages without any reviews? That’s right – the more reviews a brand has, the better!
Besides, if you want to increase your conversion rate, it’s important to make sure you are living up to your customer’s expectations. That is because positive reviews can go a long way in helping you market your products – even just one positive review can make a difference.
There will always be a few negative reviews here and there. But as long as they are in the minority, you shouldn’t worry too much as not every customer can be satisfied. If your product is of good quality and people are generally giving it positive feedback, more people will be encouraged to buy it.
In addition, you can show your potential customers that you care about their satisfaction by actively managing your products and responding to negative reviews.
Overall, customer reviews can be a powerful tool in driving conversions for your business. That’s why you should put some effort into taking care of them.
Build trust
Displaying that other individuals have bought items and their accompanying photo review agrees with the product images, helps to establish that you are a trustworthy brand!
Your customers will know precisely what to expect and have no qualms about trusting and buying from you.
Help you rank higher on Google
Google’s algorithm ranks pages with consumer reviews higher on search engine results pages (SERPs). Plus, the added word count means there’s more opportunity for relevant keywords, which helps your product rank higher on Google.
Accordingly, your products will reach your potential customers as their recommended options, increasing the chances of turning them into your customers.
Improve product development
Product reviews not only help get feedback from users, but they also give businesses an opportunity to enhance product development from customers and use their experiences to improve products. This type of customer engagement is crucial for any business looking to improve its products and services.
Create user-generated content (UGC)
User-generated content is essential in eCommerce as it provides an extra layer of marketing for your business. Real reviews from actual customers can be incredibly helpful for potential buyers who are on the fence about a product. Besides, photo and video reviews offer a new perspective on your products that can help boost your brand.
So, if you’re not already using the Shopify customer reviews app, now is the time to start!
Let’s find a great Shopify customer reviews app
With 628 results on the Shopify App Store for just the keyword “reviews”, it can be tough to determine which route to take when you need an app to collect and display customer reviews for your store. But don’t worry, we’re here to help!
First, you should decide whether you need a premium app or if a free option would suffice. If you need something feature-packed at reasonable prices, Ali Reviews by OneCommerce will make a great option without breaking the bank.
Ali Reviews is an excellent product review app from OneCommerce, ranking in the top 3 with a professional and user-friendly interface. With an average rating of 4.9 stars (with over 13.000 reviews), Ali Reviews is always a great option to help collect and display customer reviews on your website.
Ali Reviews provides multiple ways to collect positive reviews, including email and SMS review requests and incentives. It also allows you to generate custom forms with targeted questions, such as “Quality,” “Shipping,” and “Packaging,” to gain valuable customer insights. Additionally, Ali Reviews has more than 9 beautiful review widgets that you can use to showcase reviews attractively.
Not only that, the significant advantage of this Ali reviews app is personalized reviews based on customer info (location/AOV/total spending) or on-site behavior (products in the cart, viewed products). Displaying relevant and personalized reviews helps increase customer confidence and reduce the likelihood of cart abandonment.
With the best Shopify reviews app like Ali Reviews, you don’t have to dig through 628 apps to find the needle in the haystack.
Showcase your best product reviews
How to Install Ali Reviews To Your Shopify Store
So, we’ve got a wonderful customer reviews app for your store. We’ll quickly guide you through finding and installing it, and then show you how to add reviews on Shopify in less than 10 minutes!
Step 1: Open the Shopify app store
From your Dashboard page, you can click on the “Apps” button to go to the Shopify app store.
Step 2: Search for “Ali Reviews”
Your search will take you to a results page. Now you can see the Ali Reviews app on the first line.
Step 3: Add the Ali Reviews app to your Shopify product page
From the Ail Reviews app page, click on the “Install” button.
Step 4: Install Ali Reviews to your Shopify store
After clicking Add app, it will take you back to your Shopify admin, where you will see the permissions the app needs to work. Click on “Install app” to proceed.
Step 5: Choose your favorite review widget appearance
Now we have the Ali Reviews app installed, then you need to set the widget appearance depending on your favor. And don’t forget the “Next” button.
Step 6: Let’s get started!
The last step to complete your installation, click on “Get Started,” and we will move to the important part of how to add reviews on Shopify.
How to import reviews to Shopify with Ali Reviews
Shopify product reviews are a great way to build trust with potential customers. By sharing honest feedback from past customers, you can show that you’re a reliable and trustworthy business. More so, with Ali Reviews – learning how to add reviews on Shopify is easy and only takes a few minutes.
Step 1: Go to Themes
The first step on how to import reviews to Shopify, you will need to log in to your Shopify admin. Then, head to Themes > Customize. You can add reviews to any page you desire; in this article, we’ll show you how to add reviews to the Product page.
Step 2: Add Shopify product reviews
Hit Add section, search for Apps, and click Widget Box of Ali Reviews.
There it is, the Review section.
Step 3: Customize the review section
You’ll find basic options to select a layout and customize the color scheme in the right sidebar. It’s necessary to go back into the Ali Reviews app for any additional editing or management of reviews.
Before you leave the Theme settings, ensure to Save your changes.
And that’s it! You’ve successfully learned how to add a review page on Shopify. By following these simple steps, you can help build trust with potential customers and encourage them to buy from you.
Conclusion
With so many eCommerce marketplaces and online stores available, it’s common for shoppers to take the time to read reviews before making a final purchasing decision.
Whether you sell on your own website or an eCommerce marketplace like Shopify, you need to add product reviews to your store if you want to increase sales and keep customers coming back for more.
Moreover, learning how to add reviews on Shopify is also a great way to build trust and increase conversion, so be sure to add them to your store as soon as possible!